Sell Products to 48,000+ Transacting Restaurants
Join the largest wholesale marketplace in the food and beverage industry.
BlueCart is the wholesale business software that connects food and beverage distributors with the restaurants, cafes, hotels, and foodservice businesses that buy from them. Build your digital storefront, manage your buyer accounts, and run your entire wholesale operation from one platform.
BlueCart by the Numbers
Gain Exclusive Access to Thousands of Buyers
Expand your customer base and boost revenue with Endless Aisle, the largest and fastest-growing vendor platform in the food and beverage industry.
As a BlueCart vendor, you gain access to a vast network of buyers, as well as award-winning tools designed to increase sales, while simplifying order management and fulfillment processes.
All you have to do is upload detailed product catalogs with high-quality images and descriptions. Then, we will feature your brand in the Endless Aisle. It is that easy.
For wholesale distributors and food suppliers looking for software to manage their business, BlueCart provides the tools you need alongside the buyer network to use them with. As a wholesaler software platform, BlueCart combines your digital storefront, order management, inventory, invoicing, and buyer CRM in a single system built for distribution businesses of every size.
The Ultimate Wholesale Management System for Vendors
Discover why BlueCart is the software for distributors and wholesale businesses across the food and beverage industry. BlueCart gives vendors the tools to price competitively, reach buyers in their delivery area, grow repeat business, and manage their entire operation from one platform.
- Pricing Insights: Stay competitive with our Pricing Insights tool, which categorizes your products as Great Value, Good Value, or Fair Value, helping you to price your products competitively. Use pricing data to identify and act on the products that drive the most buyer conversions in your market.
- Customizable Delivery Zones: Tailor your delivery areas by selecting specific states and cities. Your products will only be visible to buyers in your designated delivery zones, ensuring efficient and targeted deliveries. Set different zones for different product categories to match your logistics capabilities precisely.
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The Wholesaler Software to Boost Sales and Manage Orders
- Incentivize Repeat Business: Boost initial sales by offering free delivery to first-time buyers. Then, you can nurture customer loyalty by implementing discounts, more free deliveries, and other promotions. BlueCart gives you the tools to build recurring revenue from your buyer network without manual follow-up from your sales team.
- Wholesale Order Management: Receive and manage all buyer orders from a single dashboard, with tools to confirm, fulfill, and track every transaction digitally. BlueCart's wholesale management system replaces phone and email ordering with a streamlined platform that keeps your operation running efficiently as your buyer network grows.
Used and loved by hundreds of wholesale distributors
Frequently Asked Questions
The Endless Aisle connects your catalog with restaurants actively placing orders on BlueCart. Your products become visible to buyers in your delivery area (many of whom are looking for new local suppliers).
Buyers can find your products on the Endless Aisle by searching relevant keywords or browsing categories in their market. When a new vendor goes live, buyers in the same area will oftentimes see a pop-up highlighting your brand and logo to help drive initial visibility to your products.
Yes, BlueCart has an all-inclusive order management system that enables vendors to increase sales and better serve their customers. As a vendor using Endless Aisle, you'll automatically have access to this must-have feature.
Yes. BlueCart is used by wholesale businesses ranging from small independent distributors to large multi-warehouse operations. The platform scales with your business, giving small distributors the same order management, catalog, and invoicing tools as larger operations without enterprise-level pricing or complexity. Whether you are just starting to sell wholesale online or looking to replace a legacy wholesale management system, BlueCart can be set up and running within days.
Most software for distributors focuses on one part of the operation, such as inventory or invoicing, and requires separate tools for everything else. BlueCart brings the full operation together: a buyer-facing ecommerce storefront, per-account catalog and pricing management, order management, inventory tracking, delivery route management, invoicing and payment collection, and a CRM for managing buyer relationships. Everything runs in one platform, which means your data stays consistent and your team works from a single system rather than switching between multiple tools.
Yes. You can offer local delivery, nationwide shipping, or both by setting up separate catalogs. You can also fulfill orders using your own drivers, third-party logistics, or your preferred distributor. BlueCart is built to fit your existing workflow.
If you have any additional questions, feel free to book a demo to see how the platform will work for your business.
